For years mobile data networks sat idle, waiting for the traffic that 3G had promised to arrive and fill up the pre-built capacity, and also justify the investment. Then Mobile Broadband became a run-away success, to the point where now, many networks are close to having too much traffic than they can handle rather than too little.

Networks are approaching breaking point and something has to give. During this session speakers will aim to provide the answers to the following questions:

• Does all traffic have to be handled the same way and if not, what are the implications of Net Neutrality?
• Can traffic shaping be a force for good in reducing over-provisioning overheads?
• How do you monetize the 10% of users that generate 90% of the traffic?

Moderator - Graham Finnie, Chief Analyst, Heavy Reading

14.00-14.20 - Presentation 'The New Business of Mobile Networks'

John Donovan, Chief Technical Officer, AT&T

14.20-15.00 - Panel Discussion 'Monetizing the Network; what Traffic is Problematic?'

Jay Klein, Chief Technical Officer and VP, Allot Communications

David Sharpley, Senior Vice President, Product Management, Bridgewater Systems

Evert Jaap (EJ) Lugt, Chief Executive Officer, Nimbuzz

Mike Schabel, Research Director, Alcatel-Lucent's/ Bell Labs

15.00-15.20 - Joint Presentation 'The state of broadband and its impacts on providers, customers and business transparency'

John Aalbers, Chief Executive Officer, Volubill

Gustavo Reyes, Chief Information Officer, Movistar Venezuela

15.20-15.40 - QoS; Adding Value To LTE Networks

Patrick Fuller, Business Sector Consultant, Roke